{"product_id":"scaling-procedures-issues-and-applications-9780761920274","title":"Scaling Procedures Issues and Applications","description":"'This is an Excellent Book Which Introduces the Underlying Concepts and Practical Issues Related to Psychosocial Measurement and Scale Development' - Statistics in Medicine Effective Measurement is a Cornerstone of Scientific Research. yet Many Social Science Researchers Lack the Tools to Develop Appropriate Assessment Instruments for the Measurement of Latent Social-Psychological Constructs. Scaling Procedures Issues and Applications Examines the Issues Involved in Developing and Validating Multi-Item Self-Report Scales of Latent Constructs. Distinguished Researchers and Award-Winning Educators Richard G Netemeyer, William O Bearden, and Subhash Sharma Present a Four-Step Approach for Multi-Indicator Scale Development. With These Steps, the Authors Include Relevant Empirical Examples and a Review of the Concepts of Dimensionality, Reliability, and Validity. Scaling Procedures Issues and Applications Supplies Cutting-Edge Strategies for Developing and Refining Measures. Providing Con","brand":"Netemeyer R","offers":[{"title":"Default Title","offer_id":52169261416668,"sku":"146148","price":1415.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/5376\/4572\/files\/9780761920274_jacket_img.jpg?v=1786035964","url":"https:\/\/www.vanschaik.com\/products\/scaling-procedures-issues-and-applications-9780761920274","provider":"Van Schaik","version":"1.0","type":"link"}