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Vega 2014 Higher Certificate in Brand Building Practice
VEGA Higher Certificate in Brand Building Practice
This programme is primarily aimed at students who want to create a pathway to further studies, or students who want to be equipped to take on junior or assistant positions in the creative branding and corporate communication sectors.
As an entry level qualification, students would be able to qualify for access to Degree or Diploma studies in fields related to brand strategy, marketing, media and communication such as the BA Brand Building and Management or the Diploma in Integrated Brand Communications.
Graduates are equipped with the basic principles and applications of branding and creative communication theory and practice.
The focus is on brand and communication principles, theories and practices as well as creative and conceptual development. The programme is designed to balance theory-, experience- and practical components to enhance brand- and business thinking, and academic growth.
The *Higher Certificate in Brand Building Practice is a one-year full-time programme. This programme is also available on a part-time bases and takes 18 months to complete.
The following textbooks are prescribed and can be purchased for this course. In some cases, there is an e-textbook version of the title available. To read the e-textbook once purchased, you will have to download the FREE Vitalsource Bookshelf reading app and register your Bookshelf account at vanschaik.vitalsource.com
More information is available here.
To purchase you will have to register a separate account with us by filling in a few details after clicking on the "Sign-up" button on the top right hand side of the Vanschaik.com websiteSimply add any item below to your shopping basket and proceed to check-out to complete the purchase using your credit card, EFT or direct deposit.
Some other notes and books may be provided by Vega, please be sure to confirm that with Vega.
