PERSUASIVE COMMUNICATION SKILLS PUBLIC SPEAKING

THE "INTRODUCTION TO COMMUNICATION" SERIES IS A SEVEN-BOOK SERIES DEVELOPED BY THE DEPARTMENT OF COMMUNICATION OF THE UNIVERSITY OF SOUTH AFRICA (UNISA) AS A SUCCESSOR TO THE COMMUNICAMUS MONOGRAPHS. COVERING TOPICS IN INTERPERSONAL, SMALL-GROUP, ORGANIZATIONAL AND MASS COMMUNICATION, THE SERIES FORMS THE BASIS OF UNISA'S UNDERGRADUATE PROGRAMME IN COMMUNICATION STUDIES. ITS GRAPHIC, INTERACTIVE FORMAT COMPLEMENTED BY AN INFORMAL STYLE MAKES IT SUITABLE FOR USE BY ANYONE NEEDING INSIGHT INTO ONE OF OUR MOST NATURAL BUT COMPLICATED TOOLS - COMMUNICATION. EACH CHAPTER GIVES THE READER AN OVERVIEW, A LIST OF KEY TERMS AND A SET OF LEARNING OBJECTIVES BEFORE INTRODUCING ITS CONTENT. ACTIVITIES REINFORCE AND EXPAND LEARNING THROUGH SELF-EVALUATION, A CONCLUDING SUMMARY CONTEXTUALISES NEW KNOWLEDGE AND SUGGESTED-READING LISTS ENCOURAGE FURTHER LEARNING. THE COMMUNICATION SERIES IS BEING REVISED AND MODULARISED ALONG OUTCOMES BASED EDUCATION PRINCIPLES. THE NEW SERIES WILL BE VERY SUITABLE FO