SALES MANAGEMENT

THIS IS THE HANDY PAPERBACK EDITION OF MCGRAW-HILL'S ONE-VOLUME, "MBA-LEVEL COURSE ON SALES MANAGEMENT". THE HARDCOVER EDITION OF MCGRAW-HILL'S "SALES MANAGEMENT" IS RENOWNED FOR ITS STRAIGHTFORWARD TREATMENT OF THE ENTIRE PROCESS OF RECRUITING, BUILDING, AND MANAGING A RESULTS-DRIVEN SALES TEAM. NOW, THIS VALUE-PACKED PAPERBACK EDITION PROVIDES BUSY EXECUTIVES WITH EVERYTHING FOUND IN THE HARDCOVER, ALL IN A PACKAGE DESIGNED TO BE MORE EASILY TRANSPORTABLE AND AFFORDABLE.LOOK TO THIS ALL-IN-ONE SALES MANAGER'S GUIDE FOR COMPREHENSIVE FACTS AND ANALYSIS ON STRATEGY AND OBJECTIVES; HIRING; TRAINING; COMPENSATION; ORGANIZATION; DEPLOYMENT; FORECASTS; SALES PLANS; NONMONETARY MOTIVATORS; SALES FORCE AUTOMATION; AND, PERFORMANCE EVALUATIONS. AS A SALES MANAGER, YOUR CAREER SUCCESS DEPENDS ON THE PERFORMANCE AND SUCCESS OF YOUR SALES TEAM. DISCOVER HOW TO TRAIN AND RETAIN A TEAM OF TOP SALES PROFESSIONALS - AND MOLD THAT TEAM INTO A MOTIVATED AND COHESIVE SALES UNIT - IN SALES MANAGEMENT.