ESSENTIALS OF ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT

FOR COURSES IN SMALL BUSINESS MANAGEMENT, ENTREPRENEURSHIP, NEW VENTURE CREATION, AND NEW VENTURE MANAGEMENT. THE TOOLS TO LAUNCH A NEW VENTURE AND THE KNOWLEDGE FOR ENTREPRENEURIAL SUCCESS. WITH A PRACTICAL, "HANDS ON" APPROACH TO ENTREPRENEURSHIP, THIS TEXT AIMS TO PROVIDE STUDENTS WITH THE KNOWLEDGE AND TOOLS THEY NEED TO LAUNCH A BUSINESS SO THAT IT HAS THE GREATEST CHANCE FOR SUCCESS. THE SIXTH EDITION KEEPS PACE WITH THE FAST-GROWING AND EVER-CHANGING WORLD OF ENTREPRENEURSHIP BY INCLUDING UPDATED CONTENT, STATISTICS, AND EXAMPLES, AS WELL AS NEW CASES AND A NEW SAMPLE BUSINESS PLAN.