SLIDE OLOGY THE ART AND SCIENCE OF PRESENTATION DESIGN

OVER THE LAST FIFTEEN YEARS, PROFESSIONAL COMMUNICATIONS HAVE CHANGED DRASTICALLY. PRESENTATIONS ARE THE PRIMARY WAY WE COMMUNICATE. THERE IS A PROLIFERATION OF PRESENTATION SOFTWARE IN THE WORKPLACE, BUT THERE ARE NO DOCUMENTED BEST-PRACTICES FOR HOW TO COMMUNICATE OPTIMALLY IN THIS UBIQUITOUS MEDIUM. THERE HAS NEVER BEEN A GOLD STANDARD COLLECTION OF BEST PRACTICES FOR TELLING THE VISUAL STORY UNTIL NOW. WHETHER YOU'RE A CEO, SENIOR MANAGER OR EDUCATOR, YOU CREATE PRESENTATIONS THAT HAVE INCREDIBLY HIGH STAKES. STOCK VALUE, SALES REVENUE, CAREER PROMOTIONS AND BEHAVIOR CHANGES ARE ALL INFLUENCED BY PRESENTATIONS DAILY. THOSE OF US WHO WANT TO GET AHEAD HAVE HAD A FEW GUIDES THAT TEACH US HOW TO CREATE 'STICKY' VERBAL MESSAGES AND MAKE A SUCCESSFUL DELIVERY. BUT WHAT ABOUT THE SLIDES THEMSELVES? ARE THEY ART OR SCIENCE, OR BOTH?IF YOU 'RE TIRED OF STAGNATING IN YOUR CAREER OR GETTING MARGINAL FEEDBACK WHEN YOU PRESENT TO PIVOTAL AUDIENCES, THIS BOOK WILL CHANGE YOUR APPROACH, PROCESS