CASES IN OPERATIONS MANAGEMENT

THE THIRD EDITION OF THIS HIGHLY SUCCESSFUL CASE BOOK HAS BEEN EXPANDED AND UPDATED TO REFLECT THE INCREASING RELIANCE UPON COMPREHENSIVE CASE MATERIAL IN THE TEACHING OF OPERATIONS MANAGEMENT. THE TEXT BEGINS WITH AN INTRODUCTION TO ANALYSING OPERATIONS MANAGEMENT CASES. EACH OF THE SUBSEQUENT PARTS DEALS WITH A KEY AREA OF OPERATIONS MANAGEMENT AND BEGINS WITH AN EXPANDED INTRODUCTION, ALLOWING THE BOOK TO SERVE AS A STAND ALONE TEXT FOR INTRODUCTORY OPERATIONS MANAGEMENT COURSES.