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ADVERTISING PROMOTION AND OTHER ASPECTS OF NTEGRATED MARKETING COMMUNICATIONS

ADVERTISING PROMOTION AND OTHER ASPECTS OF NTEGRATED MARKETING COMMUNICATIONS

SHIMP T

ISBN: 9781133191421

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INTEGRATED MARKETING COMMUNICATIONS IN ADVERTISING AND PROMOTION

ISBN Number 9781133191421
Author/s SHIMP T
Format Book
Edition 9TH - 2013
Publisher CENGAGE
Format