Book Commissioning and Acquistion
Book Commissioning and Acquistion
Author: Davies G
ISBN: 9780415317894
Edition: 2ND - 2004
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Overview
This New Edition of a Successful and Highly-Praised Book Provides an Comprehensive Introduction to the Job of a Commissioning Editor. Gill Davies Offers Close Guidance and Support on How Editors Should Approach This Job. She Demonstrates the Main Principles and Practices Involved in Commissioning and Acquisition, and Covers Difficult Issues Connected With Judgement and Decision Making Which Are at the Heart of the Editor's Job. Individual Chapters Address * How to Choose What to Publish * Proposing Projects for Publication * From Contract to Delivery * Managing the Publication Process * Strategic and Financial Aspects of List Building * Developing and Maintaining a List * Teamwork and Professional Ethics. the New Edition Also Includes Guidance on Issues That Have Become More Pressing Since Publication of the First Edition, Such As Controlling E-Mail, the Effect of Digitisation, and Inheriting Other Editors' Lists As a Consequence of Take-Overs and Mergers. Extensive Coverage is Giv
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Product Info
Weight:
0.272 kgDepartment:
AcademicGroup:
Industry & Industrial StudiesCategory:
Print BooksAuthor:
Davies GPublisher:
ROUTLEDGEISBN:
9780415317894Edition:
2ND - 2004Estimated Shipping:
Within 3–5 business days
